CreditCovers featured in Shoptimism by Lee Eisenberg

I got this note from my friend Kristi Moe of Moe Publicity on my facebook wall :

"Here I am in bed reading a new book: 'Shoptimism' by Lee Eisenberg. Page 37 is my fav cuz its got CreditCovers all over it! Congrats :)))) Ummm can u please slow down ur takeover of the entire world? I need to catch up!! now get the f*ck outta my bed hehehehe"

Thanks, Kristi. Not sure about the world takeover, but CreditCovers were certainly mentioned in Shoptimism by Lee Eisenberg. Lee is the New York Times Best Selling Author of Numbers and his new book Shoptimism is about why Americans will never stop spending.

On page 37 Eisenberg is talking about how consumers buy to express themselves and mentions a variety of personalization trends.

"The New York Times also brought news of CreditCovers, a Web site that sells 'skins' for credit cards, graphic designs to paste over the front of your plastic...One of the more popular CreditCovers is a rendering of a whacked out eagle and the words BLOODSUCKING FINANCIAL INSTITUTION. Timely, no?"

He's talking about one of my favorite designs from Todd Francis.

Banks Sucking Hatian Blood

Bloodsuckers by Todd Francis of ELEMENT Skateboards

via Huffington Post: As Wallets Open For Haiti, Credit Card Companies Take A Big Cut

The basic idea is folks are complaining that the CreditCard companies will make a huge profit over the millions in money folks are donating using CreditCards and some say the big banks should waive all fees on non-profit donations.

I don't see this as something we need a law around -- if i ran a CC company I would capitalize on a new card that is designed to help people in need... 1% of all purchases goes to charity (vs. cash back or rewards) and NO transaction fee on donations to non-profits who registered with us or something.. win-win. No reason to legislate something that would be an obvious competative advantage to the creditcard companies who are fighting for customers.. they pay around $100 - $1000 to acquire 1 new customer.. its' crazy.

Additionally, I don't really mind if a CC company makes a profit off certain charities (mainly, ones I don't like), and I could also argue that if anyone needed reduced fees it would be small businesses.

Ideas?